The Floral Business Flywheel™ is your step-by-step guide designed to replace overwhelm with clarity, and guesswork with a proven, repeatable path to a stronger, more profitable floral business—one clear step at a time.
Unlike traditional business models that separate key functions—The Floral Business Flywheel™ brings everything together, creating momentum that propels your business toward steady, sustainable growth. Once you feel the shift, you’ll never go back.
The Flywheel unites the three essential gears that power success in a floral business:
🌿 LEADING → Set the stage with smart decisions, strategic plans, and teamwork that drives your business forward.
🌿 GROWING → Use lean systems, regenerative practices, and crop planning that set you up for consistent, healthy growth.
🌿 SELLING → Market with confidence, price for profit, and build deep customer relationships that last.
Every turn of the Floral Business Flywheel™ builds on the last, making your business progressively more profitable and effortless to manage.
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✨ A clear, 4-step process to design your own Floral Business Flywheel™.
✨ A quick assessment to help you focus your efforts where they’ll have the most impact at your current stage of business.
✨ A reflection worksheet to help you put the Flywheel Model into action right away.
✨ Access to the Floral Business Year Planner to map out your goals, priorities, and actions across the year.
✨ Ongoing support with the Floral Upstart newsletter—your constant source of strategies, resources and business insights.