Week 1: Quick Crop Assessment
Knowing what flowers and foliage make business sense means constantly assessing your crops. You need to know:
- does the crop grow well - propagation, pest and disease control, support, feeding and cultivation?
- how productive are the plants - how many usable stems for the space and time it takes to grow?
- how well does it cut and condition - what's the harvest window, how easy to cut, does it need special treatment?
- does it pack and ship with ease - how fragile are the stems, how much room does it take up, can it last out of water for long?
- do your customers want what you grow - can you sell every stem, how many customers will buy it, does it command a good price?
Complete a quick crop assessment this week and answer all these questions for yourself. Figure our what crops are best for you and your business.
1 Lesson